Marketing

1. Discuss the role merchandise plays in the trading operations of a channel. Marketing plays a central role in the operations of the assembly line. Marketing refers to satisfying consumers unavoidablenesss and wants. In grade to satisfy consumers the operations of a strain need to glisten the satisfaction of needs and wants with proceeds, price, promotion and speckle strategies. The nigh obvious role that marketing plays in the business is that it relate the node to the product, and therefore the business. As a result, the operations of the business must be focused on providing a product that customers wish to buy, at a price they argon unbidden to pay, in an accessible location and promoted in much(prenominal) a way that customers are aware of the product and its advantages. 2. film a tile manufacturer and distributor selling tiles from a stool attached to its manufacturing plant. Outline which markets this business is most believably to be operating in. The ti le manufacturer is operating in the industrial and consumer markets. The tile manufacturer operates in the consumer market through the knock off to households and businesses. The tile manufacturer may withal sell products to tile retailers. 3. A descent selling exactly gothic clothe opens up in Sydneys CBD. relieve whether this business is tar kick the bucketing a recess or mass market.

The stack away is targeting a niche market, segmented according to geographic and psychographic factors. The store is geographically set in the Sydney CBD and the clothing appeals to a particular proposition lifestyle and pers onality. The business has identified that it! has a product that appeals to a specific customer who may be geographically dispersed, and by locating in a central place, the shop has do itself accessible to these customers. 4. in short examine how the focus of marketing has changed for business over the coda century. The focus of marketing has changed from toil and selling orientations to consumer orientations. Initially, the role of marketing was to produce maximum...If you want to get a full essay, bless it on our website: BestEssayCheap.com

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